
MICHELIN / ON THE ROAD AND BEYOND
“On the road and beyond” is the new 2024 worldwide campaign of Michelin.
Client : Michelin
Agency: BETC
Role: Conception / Art Direction
Director : Henry Schofield
Production: WANDA
Postproduction : The Mill
Year : 2024
Awards
Silver at the French Art Director’s club / Craft & VFX











